Identity

Strut

Combining yoga, dance, and body sculpting, Strut possesses a unique approach to fitness that’s burning with passion. Paradigm kick-starts Strut with an identity that’s worthy of praise (see this mark in LogoLounge vol.5,  June 2009.) logo development

Zoltek

Paradigm created three new logos for Zoltek’s product offerings, Panex and Pyron. Each logo was designed to fit seamlessly into the Zoltek branding system with consistent typography usage and identifying marks on the right side. The logos are further unify Read More

Kirkwood School District

Following Paradigm’s district-wide communication audit, all logos were redesigned including: the Kirkwood School District logo, the Kirkwood High School logo and the Kirkwood High School Pioneer mascot. logo redevelopment for three logos district identity collateral redesign brand standards guide web Read More

MMI

www.mediaaudit.com As an industry leader, Media Management Inc. needed a logo that stood for impartiality while revealing a colorful personality.  Clean lines brought together in repeating angles draws your eye across the logo and keeps it moving through the tagline.  Read More

Melander Sports Medicine

www.melandersportsmedicine.com Serving the field of sports medicine, Orthopaedic Surgeon, Matt Melander, needed an identity that would appeal to athletes (and their families) while remaining professional and medically focused.  The highly dimensional “M” element employs closure, creating visual intrigue as the Read More