We sell consumers on your story
Consumers don’t buy what you do — they buy why you do it. A B2C marketing agency transforms specifications into a customer-driven marketing strategy that truly sells.
Hufford’s Jewelry
Panera Bread Company
Circle Fiber
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Reclaim your “why”
Create value beyond products and services through brand identity systems.
Branding -
Present yourself well
Place your brand in its best light through physical and digital design.
Design -
Increase your reach
Captivate new consumers through search, social and other b2c marketing services.
Digital Marketing -
Spin your story
Urge consumers to take action with custom-made copywriting.
Storytelling -
Platform your product
Streamline the shopping experience with website designed to convert.
Websites
Modern B2C brands face an endless race for consumer attention. Brands must juggle personalization, platform optimizations and consistent messaging in hopes of standing out.
As a B2C marketing agency, we understand that even the strongest products and services will struggle without a strategy. We craft a customer-driven marketing strategy on your behalf — helping you help secure visibility, engagement and growth across the board.
Consumer Behavior Is Shifting
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47%
of consumers cite locally owned companies as important to their purchase decision.
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49%
of U.S. consumers plan to delay purchases in the near future.
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90%
of U.S. consumers shopped at an online-only retailer in the past month.
The Numbers Behind B2C Success
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15% of B2C product and service sectors spend their budgets on marketing (2024)
Success hinges on ad spend. The average B2C brand allocates a significant sum to B2C marketing services — whether that be social media marketing, search engine optimization or a full-scale website redesign. -
37% of B2C organizations have a documented content marketing strategy
Concrete strategies in this sector are few and far between. But this gap spells opportunity. Organizations who can successfully implement a customer-driven marketing strategy may surpass their competitors faster than expected. -
53% of all web traffic comes from organic search
Consumers take “ask and you shall receive” to heart online. As a B2C marketing agency, we’ve seen countless brands reprioritize search engine marketing. Paid tactics give immediate results, but many find that organic SEO delivers the longevity they crave.
Get the Paradigm perspective
While you focus on products and services, we keep pace with marketing trends. Read on for our latest insights.