Expertise

Environmental Graphics

Your brand has the ability to reach beyond digital and traditional platforms and become an immersive experience for your audience. Rather than relying on commonly-used platforms, environmental graphics empower brands to reach new audiences or redirect existing consumers in physical settings. Explore how our environmental graphics design team transforms your spaces.

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Crafting a Visual Language 

Unlike other environmental graphics design firms in St. Louis, Paradigm takes time to understand the environment we’re creating for. We expand our focus beyond measurements to consider the unique complexities of your site. We gain an understanding as to how each passerby will interact with the environment. These insights guide a strong visual language that provides: 

Clarity 

Graphics within a given environment often serve as instruction for consumers. Through visuals, they learn where to go, what to do, who you are and how to learn more. 

Interactivity 

Bringing art into your environment empowers brands to encourage interaction with your brand. Rich visuals captivate consumers, inspiring them to learn more and spread the word. 

Enhancement 

Environmental graphics infuse ideas, images and messages into once underutilized spaces. This enhances consumer experiences in office spaces, event venues and beyond. 

Wayfinding 

Our designers help instill a sense of safety and security through tactfully designed wayfinding signage. We craft strategic visual cues such as maps, signage, directions and symbols to help your audience find their destination with ease. 

Our environmental graphic design team creates wayfinding assets customized to any physical location — some industries that benefit include:

  • Transportation Hubs
  • Entertainment Venues
  • Tourism Attractions
  • Healthcare Facilities
  • Real Estate Entities
  • Higher Education Institutions

Advertising Extensions 

Extending your brand into the community enables you to reach a high volume of consumers that may not know your brand otherwise. These environmental graphics reach your consumer in reality rather than relying on clicks. Like other environmental graphic design firms, we craft traditional and digital advertising that captivates consumers as they walk, drive or ride. 

Some common forms of environmental advertising extensions include: 

  • Traditional and Digital Billboards 
  • Bus Shelters 
  • Wallscapes and Murals
  • Transit Advertising
  • Place-Based Advertising 
  • Event Materials

Environmental Designs We’ve Created

With environmental graphic design, we adapt our design to the structures around us — finding new ways to showcase your brand in the communities around you. Our design team strives to create memorable experiences that drive brand recognition and results. Discover a few of our stand-out environmental projects.

Explore Environmental Design Projects

Explore Our Design Capabilities 

Our design team creates for every platform — from environmental graphics to digital platforms. Our visual expertise guides us to create captivating experiences that retain existing consumers and captivate emerging audiences. Discover how to achieve your goals through our comprehensive design capabilities. 

Explore Design Services 

The Paradigm Perspective

Paradigm stands among the top traditional, digital and environmental graphic design firms because we employ design thinking in all of our endeavors. Our curiosity empowers us to explore new concepts in traditional, digital and environmental graphic design and show you how they’ll benefit your brand. Explore our blog to see how we’re changing mindsets in marketing. 

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