Paradigm develops strategies for social media marketing, to help business like yours reach your audience where they already are. Strategic use of social media marketing can build brand awareness, develop loyal customers, and improve brand engagement.

Expertise

Paid Social Media Content Creation Services

With the frequency of modern social media, it’s easy for your content to get lost in a cluttered timeline. Algorithms may work against you — luckily, each platform offers an opportunity to boost the number of eyes you reach. Paradigm aids brands in paid social media content creation services to drive social media sales and brand recognition. 

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Our Promotions Process 

Social media campaigns are the result of time, strategy and creativity. Our social media team follows an established process for our paid social media efforts. Explore how our paid advertising services tap into the power of social media and captivate audiences on their feeds.

Defining Your Objectives 

Before we begin paid promotions, our campaign analysis process defines what success looks like for you. We collaborate with your team to pinpoint your long-term business goals, whether that be brand awareness or increased sales. From there, we craft a strategy capable of enticing your desired action. 

Identifying Your Platforms

Social platforms are far from “one-size-fits-all” — the demographics between Facebook, Instagram, LinkedIn and X vary wildly. Paradigm’s social media content creation services solidify audience personas and choose social media platforms based on your industry focus. 

Creating Your Content 

With your objectives defined and platforms selected, our creative team gets to work. We deliver captivating visuals and messaging that fall in line with industry trends. Each new post expands your reputation as a trusted source for entertainment, information, education and beyond. 

Conforming to Your Budget

Compared to other strategies, our paid advertising services for social media are one of the most flexible tactics to incorporate into your business strategy. Through our campaign analysis process, we identify the optimal budgets and timelines needed to drive social media sales.

Monitoring Performance 

Paradigm’s social media content creation services identify key metrics that align with your campaign goals and track change over time. From social media mentions to website traffic, our strategists note key trends, craft easy-to-understand data reports and make necessary adjustments to optimize your results.

Organic Social Media Content Creation Services

Though we may all use social media, there is a fine line between scrolling and understanding. Our team is well-versed in the content that performs well on one platform versus the other, tailoring messaging and design to match ages, occupations and more. Paradigm is your partner for organic social media content and campaign analysis.

Our Digital Marketing Capabilities 

Social media content creation services are just one piece of an expansive network of marketing opportunities. From efforts to drive social media sales to optimizing your website for search, Paradigm handles all digital marketing extensions with ease. Discover our collective expertise and how our paid advertising services will grow your brand. 

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The Paradigm Perspective

As technology advances, digital marketing opportunities will only expand. Our team stays on top of emerging trends, established principles and more to change minds and capture hearts. Explore the possibilities in our digital marketing blog. 

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