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Paradigm Picks the Top 2024 Advertising & Technology Headlines

2024 was speckled with algorithm updates, AI innovations and ads worth remembering. But specific headlines stood out to us, sparking conversations and a few laughs. In celebration of another year of full-service marketing, we’re looking back at each month’s…

Paradigm Presents the Top Industry Headlines of 2023

Paradigm Presents the Top Industry Headlines of 2023

At Paradigm, we keep our eyes on the headlines. And 2023’s marketing headlines filled our feeds to the brim with the good, the bad and the outright silly. But specific moments stood out each month, sparking new conversations and…

We sat down with Jeff Waldman and Tiffany Clancy of Bethesda Health Group to discuss marketing senior care services in an ever-competitive industry.

Taking Care with Jeff Waldman & Tiffany Clancy of Bethesda Health Group

We’ve been at this branding and digital marketing game for 23 years, and even we can say it confidently: there’s always someone who knows more than you. In that time, we’ve worked with some incredible people: business owners, attorneys,…