United Leadership to Navigate the Unexpected


Common Ground Public Relations, Paradigm, and Brown Smith Wallace all written in line with each other with triangle logo being them.

Over the last 25 years, Paradigm has strived to lead with bold ambition and forward thinking. During these uncertain times, we believe that’s more important now than ever. That’s why we’ve formed a novel partnership with our longtime collaborators, Brown Smith Wallace Marketing Advisory and Common Ground Public Relations. Read the full announcement letter below and schedule a discovery with our team today. 

To our clients:

The last few weeks have taught us that the notion of the “new normal” may have finally met its intended utility. But decades of combined experience have also taught us to always ask: what’s next? When lockdowns are lifted and the economy catches its breath, will your organization be ready?

Common Ground Public Relations, Brown Smith Wallace Marketing Advisory and Paradigm have joined together to ensure your answer is a confident yes. 

This new venture is built on shared resources, complementary expertise and mutual commitment to client success. Together, we’re excited to deliver a complete selection of marketing and communications services to maintain and even grow your organization’s relevance amidst the current situation.

These are unprecedented times, but we believe those that choose to act boldly and confidently will succeed. Your ability to pivot and innovate in the wake of this reality will define your organization’s future, and we offer a multi-disciplined approach to identify, pursue and maximize the opportunities that lie ahead in the coming months.

We understand the fluidity of this pandemic, and we are ready to act quickly and decisively on your behalf. When the world recovers and others are just beginning to reclaim their momentum, we hope to be by your side celebrating your continued success.


  • Denise Bentele, President & CEO, Common Ground Public Relations
  • Tom Etling, Principal, Brown Smith Wallace Marketing Advisory
  • Michael Huber, Principal, Paradigm

About Our Firms

Common Ground Public Relations

Common Ground brings together the region’s most experienced voices in media and public relations. The firm works across all facets of integrated communications to deliver measurable results to its portfolio of local, regional and national clients. Visit our website: https://commongroundpr.com/.

Brown Smith Wallace Marketing Advisory

The Marketing Advisory of Brown Smith Wallace is a segment of the award-winning business advisory firm. Led by some of the most tenured and talented voices in the industry, the Marketing Advisory brings business acumen and industry-wide insights to every engagement. Visit our website: https://bswmarketing.com/.


Paradigm elevates brands and transforms the way people experience them. For 25 years, the firm has partnered with ambitious clients and provided them with essential, world-class strategic, creative and digital expertise to solve their most complex communications challenges. Visit our website: http://pnmg.com.