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Make It Right: The Value of an ADA-Compliant Website

Accessibility means meeting the needs of everyone in your business audience, including those with disabilities. By making a few adjustments to your website and other digital mediums, you eliminate audience barriers and avoid potential legal complications. An ADA-compliant website…

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6 Tactics for an Effective Landing Page Strategy

Visiting websites has easily become a part of our daily routines. People will land on various pages, whether hidden on a website or not, and may not realize they actually encountered a landing page based on their recent search.…

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Invest in Your Platform: Hiring a Web Development Firm

The internet shifts with the wind. Web experts work hard to stay up-to-date with emerging developments and put them into action. Without the help of a web developer, your business may struggle to sift through the details — yet,…

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Considerations for Website ADA Compliance

The Internet provides unlimited access to its users, yet those with disabilities may find themselves barred from accessing a multitude of valuable resources. Nearly 15% of global citizens have a physical or mental disability, yet negligent web design practices…

9 Steps for Writing SEO-Friendly Blogs

For every blog you write, there are two readers: the person and the robot. The person is your audience. They’re reading because they know you and want to hear what you have to say. The robot is Google (or…

What’s Your Type?

Think about the early days of the internet. Everything you read online was either Times New Roman or Arial — maybe Comic Sans if you were lucky. Fast forward to today and things are a lot different. Typography has…

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The Yin & Yang of Making a Website

Inside the agency world, you’ll find two types of people: web designers and web developers. Outside, though, those terms are used almost interchangeably. And while no one likes a stickler for semantics, there’s real nuance between those two roles.…

Accessibility Laws on the Web

Read This. It’s the Law.

When building a website, there are certain guidelines that you’ll want to follow. There are the obvious, functional ones: navigation bar goes at the top, dropdown menus for organization, and so on. But there are also several legalities that…

Navigating the Pandemic’s Second Wave

Over the last few months, we’ve been discussing the global COVID-19 pandemic’s impact on your marketing efforts. We looked at short-term pivots, long-term brand exercises and even a deep dive into user experience. But today, we want to zoom…

User experience plays a crucial role, especially amid the COVID-19 pandemic

When User Experience Is the Only Experience

As designers and developers, we’re constantly thinking about user experience. We spend an incredible amount of time asking ourselves: How will this work? Is that button clear? What’s the user thinking at this stage? And in light of COVID-19,…

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