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4 Ways a Custom API Integration Will Benefit Your Business’ Website or Web App

Unlocking your business’s potential often hinges on how well you convey information to your team, customers and systems. Custom API (Application Programming Interface) Integrations offer seamless intersystem communication — making routine tasks easier and improving overall efficiency and accuracy.…

web developer looking at code on his computer

Cracking the Code as Your Website Development Partner

As a website and web app development agency, we take pride in offering comprehensive solutions for your digital platforms. Our technology team is an asset for countless organizations — providing deep technical knowledge during the development of websites, web…

Computer screen displaying a web application for the Missouri United School Insurance Council.

Robust Web Apps for the Missouri United School Insurance Council

School district administrators must constantly stay on their toes, striving to limit areas of liability and protect their people when the unexpected occurs. The Missouri United School Insurance Council (MUSIC) acts as a reliable insurance partner, serving public school districts…

How is Your Site Capitalizing on GA4 Reporting?

On July 1, 2023, the sun officially set on Universal Analytics in favor of a new analytics interface — Google Analytics 4 (GA4). While many businesses came to Paradigm as their GA4 agency before the migration deadline, those who…

hand holding smart phone with apple, droid, chrome and safari icons battling

Web App or Mobile App: How to Choose

“We need an app.” We hear it a lot and for good reason. Today’s users are using mobile more than ever, but many websites just haven’t caught up. So companies turn to application development. What they don’t always know…

female with ui thought bubble vs. male with code thought bubble making a website

The Yin & Yang of Making Brand Websites

Inside the agency world, you’ll find two types of people: web designers and web developers. Outside, though, those terms are used almost interchangeably. And while no one likes a stickler for semantics, there are real nuances between those two…

E-commerce integrations, which can include Netsuite to Shopify, are a part of our technical wheelhouse at Paradigm.

Getting Started with E-Commerce Integrations

Cloud-based e-commerce software brings the benefits of enterprise-level organizations within the reach of small and mid-sized companies. Benefits include automated inventory tracking, customer relationship management (CRM), professional services automation (PSA) and enterprise resource planning (ERP). However, the potential of…

Test-driven development

A Look Inside Test-Driven Development

Through all its complexity, the goal of software development is quite clear: to model a system closely enough that a user may perform specific tasks with accuracy and repeatability. In order to do that, developers need robust testing procedures…

Four Truths of Design

It was 1995 and the world was a lot different. We had just opened our doors in a small home office on Delmar Blvd, but we weren’t the firm we are today. Back then, there were few engines to…

In 2018, the Muny celebrated it's 100th season, and Paradigm helped by creating an interactive web map for their website.

Mapping Magic: Celebrating The Muny’s 100th Season

If you live in St. Louis, you know the magic of The Muny. Formally known as the St. Louis Municipal Opera Theatre, the outdoor amphitheatre is located in Forest Park and brings the best of Broadway to our community…

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