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Stories

Chart Your Thanksgiving the Right Way ?✨

Dinnertime debates have gone from scruffs to brawls. Alexa and Siri can’t cook for us. And we’re still trampling people over cheap TVs. In these challenging holiday times, we found it comforting to look to the heavens. And what…

From left: Zachary Dodson, Copywriter; Michael Huber, Founder, Principal, and Creative Director of Paradigm; John Duffy, Principal and Technology Director of Paradigm.

Paradigm Named a Best Marketing Firm in St. Louis

Here’s some good news to start the week: St. Louis Small Business Monthly has named Paradigm to its annual list of best marketing firms in St. Louis.

Picking the Right Agency Partner for Your Next Project

Starting a new branding or digital marketing project is a daunting task, and potentially made more challenging when you are faced with selecting an agency partner to help you accomplish it. With so many options to choose from, how…

A Labor of Love: Moving Paradigm’s Brand Forward

A while back, we wrote about why branding is not always a revolution, but an evolution. It was great timing, because it was around that time that we were looking at our own brand and the way we present…

National Day Calendar

National Day Calendar

Ever go to Twitter and find out that something like “National Hot Dog Day” is trending? Do you then wonder, “how did so many people know it was National Hot Dog Day? When will it be my time to…

Avoid “Groupthink” for your best ideas

We’re seeing it front page of the news a lot lately. A well known brand publishes an ad or a commercial that instantly comes with backlash and the question of, “How could they possibly think this was a good…

LogoLounge 9, Here We Come!

When you love what you do the results pretty much speak for themselves. That’s a motto we’ve always hung our hats on, and have found that creative branding and logo design do a great job of literally embodying that…

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