11/07/2018 Paradigm Named a Best Marketing Firm in St. Louis Here’s some good news to start the week: St. Louis Small Business Monthly has named Paradigm to its annual list of best marketing firms in St. Louis. →
10/15/2018 Taking Care with Jeff Waldman & Tiffany Clancy of Bethesda Health Group We’ve been at this branding and digital marketing game for 23 years, and even we can say it confidently: there’s always someone who knows more than you. In that time, we’ve worked with some incredible people: business owners, attorneys,… →
09/27/2018 Good Brands Attract Good Talent A few months ago, we wrote about why your brand is your most important marketing asset. With every email you send, campaign you run or website you build, your brand is the unifying voice that tells people who you… →
09/09/2018 All Together Now: The Top 3 Marketing Automation Tactics For months, we’ve demystified marketing automation platforms and broken down the many features they bring to your business: integrated contacts, content publishing and analytics reporting, to name just a few. But it’s not until you discover the “automation” side… →
08/16/2018 The Intern Blog: A Summertime Sneak-Peek of Agency Life This summer, I had the opportunity to join Paradigm as an Account Strategy intern. Over the last three months, I’d like to think I’ve learned a thing or two about the whole “agency life” and what the world of… →
07/31/2018 4 Marketing Trends for Healthcare Organizations In an ever-changing, increasingly competitive healthcare industry, digital marketing is one of the best ways to make your organization stand out from the crowd. As more people go online to identify and contact caregivers, your website and its content… →
06/30/2018 Mapping Magic: Celebrating The Muny’s 100th Season If you live in St. Louis, you know the magic of The Muny. Formally known as the St. Louis Municipal Opera Theatre, the outdoor amphitheatre is located in Forest Park and brings the best of Broadway to our community… →
06/27/2018 Write on Track: Content Tools for Marketing Automation Recently, we wrote about how a CRM tool is the lifeblood of any client-driven business and how integrating it with a marketing automation platform is a win-win. With a strategically designed website and an integrated CRM tool, you’re ready… →
06/20/2018 Sounding Off with Peter Schankman of Contemporary Productions We’ve been at this branding and digital marketing game for 23 years, and even we can say it confidently: there’s always someone who knows more than you. In that time, we’ve worked with some incredible people: business owners, attorneys,… →
06/12/2018 The Rise of No-Click Searches These days, nearly every customer or client you earn starts as a web visitor. It’s why businesses big and small alike invest in search engine optimization (SEO) tactics to find the best leads and drive them to your site… →